Any consumer looking to purchase a hybrid
vehicle knows the name Toyota Prius Hybrid, and knows that it is the foremost
and oldest hybrid vehicle on the market. t mean decrepit. On the contrary, this
particular hybrid looks as sleek as the name sounds, a futuristic look that is
sleek and new. This particular hybrid was the first released to the public in
1997, and has remained one of the more distinctive, well-known hybrids. s
unique upright headlights, the interestingly functional and trendy bonnet and
bumpers, showing just how unique the vehicle is.
Even if you were to completely ignore the unique
look of the vehicle, though, no matter how head-turning it may seem, the Toyota
Prius is still one of the absolutely most intriguing hybrid vehicles available
now. The first and immediate plan from the manufacturing team at Toyota was
that of a hybrid engine.
Now, while it was a noble endeavour, the first
hybrid engine had a slew of problems, and so an additional three years were
given so that the design could be approved for construction and later produced
for the market. t be until December of 1997 that the Prius Hybrid was ready for
production, and the vehicle premiered to a market that was desperately seeking
an eco-friendly car. s longevity, and now that it had been solved, the current
Prius hybrid cars contain batteries that are able to last around seven to ten
years.
Unfortunately, though, the hope was that with
hybrid cars, the batteries would be able to last much longer than they
currently can, in order to make the vehicle as useful as possible.
In Japan, the Toyota Prius took off as an
immediate hit, and that prompted the company to decide that marketing the
hybrid in offshore markets would be much more profitable, as countries,
especially the U. S. , were looking for eco-friendly vehicles. The problem was
that while the US market wanted these eco-friendly vehicles that had boosted
car sales in Japan, the general population was unaware of most of the benefits
that the Prius could offer.
Technically using a marketing perspective, the
car was a financial success, as well as leading the way for other hybrid
vehicles. In the creation of the Prius, Toyota created its very own treasure
trove, an investment that would last the company. This hybrid was a
breakthrough in automotive technology, and because it was so successful in the
US, it set the bar that other hybrids have had to compete again, even amongst
other Toyotas. this car certainly is a true predecessor for all other hybrids,
and each one of them should seek to improve off of this vehicle.
No comments:
Post a Comment